#TuesdayTips

The other day I was saddened to hear a parent say to their Scout leader, “I don’t want my child involved in selling items to raise money.  My child is no sales person, he’s a good boy.”

I was even more startled to hear the Scout leader respond, “It’s OK.  This year we aren’t selling chocolates, we’re just asking for donations.”

The parent was happy, but I was filled with a deep uneasiness.  I understand the reluctance to have our children knock on neighbours doors and offer to do chores in return for pay, and I don’t necessarily think we want to be pushing chocolate on people, but do we really want our children to grow up thinking selling is ‘bad’, and sales people are some kind of pariah?  I don’t think so!  And I really hate the idea that it’s better to ask for a donation than to sell something that has value.

We Are All Sales People - and Always Have Been

The reality is that we are all in sales.  We can call it ‘negotiation’, we can call it ‘sharing ideas’, or a million other euphemisms but when push comes to shove every one of us will spend a lot of our lives selling.  We sell when we apply for a job, when we communicate and idea or suggest a project at work, when we go on holidays, persuade our kids to do their homework, decide which restaurant to eat at, and a million other times each day.

The real questions are, how well do we do that selling and how effectively do we attract support and co-operation from others?  In my opinion, the better your skills and ideas, the greater your responsibility to gain the skills needed to sell them.  It’s doing your colleagues, your employer, and your clients an injustice when you can’t communicate your powerful solutions effectively so that others can appreciate them.

Selling Effective Solutions

If you have an effective solution to someone’s real problem, then you should be embarrassed if you withhold the solution.  Maybe you don’t think their problem is important.  Perhaps you think they should keep suffering with that problem.  Or perhaps you are just more concerned that they won’t realise how easily and effectively your produce or service can remove their problem.

Whatever is going through your brain when you decide this person isn’t worth helping, I’d like to challenge you to change it.  Maybe your solution costs more than they are willing to pay – but that is their decision to make, not yours.

In my Confident Closing Workshops [Link here] I invariably have students who are worried about the price of their product or service.  When we discuss this as a group and draw out the value any given product or service brings to its owners the consensus is usually that it is worth more, not less, than the price it is being sold for.  Did you get that?  I don’t recall ever having other people say, “That is way too much for anyone to pay!”

How much is your product or service worth?  That depends on the size and severity of the problem it solves.  Whether it’s solving logistics problems for a large company, helping small business owners become more profitable, or helping obese people lose weight to avoid insulin-dependence, the price people will pay for your solution depends on how painful their problem is.

Price and value are not fixed – they are relative.  Your job as a sales person is to stack the value of the solution you are selling so high that your prospect says, (even as he sits down in shock when he hears the figure you set), “Is that all?”

If you are selling a real solution to a genuine problem then you are helping make your prospects’ lives better, not taking money from them.

Do You Still Hate Selling?

Maybe you’re not convinced yet.  Try this exercise.

Make a list of all the problems your product or service solves.

List the time and money prospects spend on other solutions that are less effective.

How does your solution stack up?  If you can’t find enough value in it, then dig a bit deeper.  If you still can’t find the value in it then maybe it’s time to sell something else.  But if you’ve come up with a substantial list in support of your product’s benefits (which I hope you have), then it’s time to hold your head high, get out there, and sell it for all you’re worth because of the value it will bring to users.

Meta Description:  Selling is part of our everyday life whether we like it or not.  The best way to deal with that reality is to  become comfortable with your need to sell and develop skills that allow you to sell more effectively.

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Book your complimentary 30-minute Discovery Session with Chandell.

By popular demand we have turned many of our multi-day workshops into multi-week online courses with a live day to kick them off. Learn more at https://businessgrowth.mykajabi.com/masteryoursales

#TuesdayTips

Do you know what the Number 1 reason people don’t set goals is?  It’s because they are afraid of failure.  Sometimes clients say, ‘I don’t know what I want?’ – what they often mean is, ‘I’m not clear that I can achieve what I really want so I’ll pretend I don’t know.’  At other times, they genuinely don’t know because they’ve suppressed their dreaming for so long that they’re not aware of their real thoughts and desires.

Perhaps you fail to achieve your goals as often as you succeed and you wonder why that is.  Today I’d like to explore the link between achieving your goals and giving your unconscious mind clear direction. 

In Neuro-Linguistic Programming (NLP) one of the key areas we help people deal with, is letting go negative emotions – the core emotions of anger, fear, guilt, shame, and sadness.  It only takes a few minutes, and usually clients will feel an immediate sense of relief which is fantastic.  The negative emotions are gone, but your unconscious mind needs clear direction on how to think.  If you don’t provide that direction, then your unconscious mind will quickly fall back into the old habits of thinking using those negative patterns.  So, you’ve dealt with the problem – but now you have some re-training to do as well.

It’s the same with S.M.A.R.T. goals and your unconscious mind.  You’ve created your S.M.A.R.T. goal – it is specific, measurable, as-if-now, realistic, and has a time frame  – you’ve visualised it and made it as visceral as possible but you need to communicate that goal clearly to your unconscious mind so that it will help you achieve it.  Your unconscious mind really wants to please you – but you need to tell it how it can do that and you need to make sure the instruction is clearly embedded.

When you create your S.M.A.R.T. goals and visualise them, that’s step #1.  The rest of the process involves reminding your unconscious mind of those goals – that’s where vision boards, pictures, and regular review of those goals comes in.  It may sound like hard work, but the truth is that once your unconscious mind knows what it is aiming for, it will support and help you at every turn.  You’ll find yourself taking the needed decisions and completing your actions much more easily and effortlessly than ever before.  It almost removes the need for self-discipline because your unconscious mind is working for you day-in, day-out, helping you to accomplish everything you ever dreamed of doing.

Think about that!  Think about having your feet on a path towards the goals you really want, and moving forwards almost by instinct – easily and relentlessly.  That’s what happens when you form your goals well, and then harness the power of your unconscious mind to draw you towards them.

Failure to achieve these goals isn’t really an option – because you only fail when you are conflicted about your goals.  This time, you’ve set your goals carefully using the S.M.A.R.T. method, and you’ve given clear directions to your unconscious mind via your visualisation, and frequent reminders.  All of a sudden you’ll find yourself smashing goal after goal as you work on them using a combination of deliberate action and effortless motivation.

Meta Description:  How to achieve your goals every time without conflict and stress by harnessing the power of your unconscious mind.

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Book your complimentary 30-minute Discovery Session with Chandell.

By popular demand we have turned many of our multi-day workshops into multi-week online courses with a live day to kick them off. Learn more at https://businessgrowth.mykajabi.com/masteryoursales

#TuesdayTips

We all have patterns of communication that are shaped by our experience, our upbringing, and our personality.  Sometimes we make excuses for ourselves: “That’s just the way I am.”  “It always comes out like that.”  “If people want to get upset, that’s their problem.”  Sometimes we worry about the number of broken relationships that are strewn behind us, but mostly we just shrug and move on.

The reality is that you can change the way you communicate – or at least broaden your skills, and as a result you will find more satisfaction in your relationships (both business and social), and a smoother path to your goals.

Can YOU Communicate Well With EVERYONE You Meet?

When I was in my teens, I was bullied.  It was so traumatic that my parents moved me to a new school.  From that time onward my perception about women, and my communications with them were pretty messed up and my ability to understand and communicate with them was fairly limited.  I boxed myself into a certain way of talking to them – if it worked out well, then we got on with each other, if they had a different style of communication it didn’t.

As I said to myself, “There are plenty of men around to work with, and enough women whom I do get on with, so who cares?” and I was really OK with that attitude most of the time.  As I matured I realised that it wasn’t just women I had difficulty communicating with – there were certain men as well, but that was OK because I knew lots of other people had the same sort of issues.

It still wasn’t a real problem, because I did just fine with most people, and could cobble things together, but one day I had a client who was a real challenge.  I had this fantastic sponsorship opportunity handed to me through this woman’s boss and it was great, except that I had to work with Cynthia – and we just did not get on.  We finished the project and it was a success, but working with Cynthia was an incredibly stressful experience for me – and for her, I imagine.

It was then I started to realise how important communication was if I wanted to make my life easy and fun, and I started to look for tools to make communication easier.

Resourceful Communication Leads to Positive Relationships

Do You Want to Make Your Life Easier and More Fun?  Most people I know do, and it sounds good to me!  As I mentioned above, for a long time I thought I was an ‘OK’ communicator (which I was), and that that was the best I could expect – but then I stumbled across Neuro-Linguistic Programming (NLP).  Apart from being fascinated by the neurology side of things, and the processes that changed my thinking and my life, I was also excited by the possibilities for expanding my communication toolkit.

I realised that I (and most of my friends, family, and colleagues) were singularly unresourceful when it came to communicating with people who were not like us.  However, I also discovered that there was something I could do about it.

Neuro-Linguistic Programming (NLP) teaches a variety of techniques to help you communicate better.  Many of them are just common sense, and great communicators through the ages have used them to win agreement and sway crowds, as well as to smooth the path of their private interactions.  The problem is, they’re not commonly taught and most of the world doesn’t learn how to communicate effectively to a variety of people.

Imagine Your Life Without Misunderstanding!

Play a game with me for a minute.  What would happen if you could pick the perfect way to speak and interact with everyone you met, so that they would immediately feel attracted to you, and desire to please you?  Would that make life easier when you checked in at the airport?  When you talked to the car sales man?  When you disagreed with a colleague?  When you were meeting with a client or prospect?

I know it makes an enormous difference when I make the effort to develop rapport using the tools Neuro-Linguistic Programming (NLP) provides.  When I am able to manage my communications so that the other person really hears my words no matter how different we are then life becomes much easier.  When I can sift through the words they speak, and hear what another person is really saying, then suddenly a lot of misunderstandings simply vanish – both in business and in your personal life.

We Are ResourceFUL When We Have Resources

What communication resources do you have at your disposal?  Many people have only one style of communication, and sometimes you’ll hear them say, “That’s just me. I can’t help it if others get upset.”  Look, I get that.  But what if expanding your communication repertoire builds your circle of friends, or your work opportunities … You’d be willing to flex a little bit, wouldn’t you?

Here are just a few of the resources you can use to expand your repertoire: –

  • Observation – could you make the other person comfortable by varying your speed and style of delivery?
  • Eye Patterns – are you using the right metaphors and language to appeal to this person?
  • Language – are you appealing to their preferred internal representation system?
  • Mannerisms – could you attract their attention by using bigger gestures, or smaller ones?

Neuro-Linguistic Programming (NLP) teaches all of these and more.  We cover them at one level in our 2-day Confident Closing Workshop, and our NLP Practitioner and Master Practitioner Trainings delve deeper into them, equipping you to communicate successfully with individuals and groups in any context.

The primary reason for building your communication repertoire is simply that it will make your life smoother and more fun if you don’t keep coming up against prickly personalities who drive you crazy – you’ll still meet them, but you’ll be able to deal with them productively and pleasantly.

Meta Description:  How often do you sabotage a relationship because you are intent on doing things ‘your way’ or not at all? Being resourceful in the way you communicate with others can change your life.

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Book your complimentary 30-minute Discovery Session with Chandell.

By popular demand we have turned many of our multi-day workshops into multi-week online courses with a live day to kick them off. Learn more at https://businessgrowth.mykajabi.com/masteryoursales

#TuesdayTips

Do you sometimes feel under-valued?  Do you sometimes feel that people would buy your product or service if they only realised what it could do for them?  Many people do.  I used to feel that way all the time (sometimes I still do, but I know the problem lies with me), and I frequently talk to friends and clients who feel that way.

The easiest way to find out whether other people are hearing and understanding what you say is to listen to their response.  At networking meetings, people will often say to me, “Most people don’t value my work for what it is worth.”  The reality is that they have not managed to communicate the value of their work to others.  It’s a pretty natural response when we don’t get the interest and buy-in we’re expecting, but the truth is that there is something you can do about it – and that something is to take responsibility for the response you get.

The Meaning Of The Communication Is The Response You Get

I’d like to illustrate this with a true story about Sally, a client of mine who was having trouble relating to her co-workers.  One day she walked into my office and said, “I’m so over my boss, he is impossibly inconsiderate!”  After a series of questions to uncover what the heart of the issue was for Sally, I learned that she had been in a meeting with her boss and had stated, “It’s a little bit draughty in here, isn’t it?” and then got very hurt and angry when her boss didn’t offer her a glass of water.

Somehow, when Sally had said, “It’s a little bit draughty in here, isn’t it?” she had expected her boss to understand that she was thirsty and needed a drink.

Now before you say to yourself, “Well, clearly Sally has a problem!”  I’d like you ask yourself if you’ve ever made an indirect request hoping that your friend, partner, or colleague would understand that you are asking for help.  You know what’s really interesting?  This is how we communicate every day. You hear people saying, “I told her, she has to know – she has to know that I’m upset with her!”

“What did you say?” you’ll ask, and they respond, “Oh she just knows, I’m sure of it.”

“Don’t be!”

The real meaning of the communication is the response you get.  If her boss doesn’t get Sally a glass of water then she can’t have made it clear that she wanted a glass of water.  If your significant other doesn’t change their behaviour, you probably didn’t tell them clearly what the problem was and what response you were looking for. 

If it happens once, the problem might be the other person – if it’s happening often then it’s probably time to take a good look at how clearly you communicate.

How Does This Apply to Sales?

In a sales context, that translates to, “If someone doesn’t want to pay your fee then YOU didn’t make it clear enough how valuable your services are to them.”

Now whose fault is it if the client doesn’t perceive the value of your service?  Is it the client’s fault or is it your fault?

Many people don’t like to take that sort of responsibility on themselves.  If you are taking charge of your own life and living at cause rather than at effect … if you’re empowered to influence others, then you should be willing to realise that you haven’t communicated in the most effective way that matches the needs of the person you’re talking to.

If you feel that prospects who are a great fit for your services aren’t taking you seriously then look at the value proposition you are sharing with them, the words you are choosing, and the mindset that backs up everything you say.

Meta Description:  Do you ever complain that people don’t understand or appreciate your product or service as much as they should?  NLP teaches that the meaning of your communication is the response you get and you can change the response by changing your flexibility.

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By popular demand we have turned many of our multi-day workshops into multi-week online courses with a live day to kick them off. Learn more at https://businessgrowth.mykajabi.com/masteryoursales

#TuesdayTips

In NLP (Neuro-Linguistic Programming), the word don’t is something that we encourage our clients to change in their language. It is based on the belief that the unconscious mind does not process negative statements.

This concept was explained many times by NLP Trainers through this example: Don’t think of a blue tree. I bet you, an image of a blue tree went through your mind after reading this.  Even if you didn’t think of a blue tree you needed to create a blue tree first to negate the purple or green one you did think of.

In this example, you just used words (blue, tree) that made your listener create an image in his/her mind. You made that suggestion and he/she just can’t not think of a blue tree.

This concept is so important in communication of all kinds.  In parenting imagine if you told you children to stop safely at the crossing instead of telling them not to cross.  In business if you told your staff to be 10mins early for the meeting instead of telling the not to be late.  In a relationship telling your partner that you love their commitment instead of them not to cheat on you or break your heart. 

The key is to go straight to what you want your listener to think and do in an affirmative manner, focusing on what you want them to DO.

Rephrase your statements and use a positive tone. Like for example, instead of saying, “Don’t eat too much during the holidays!” say, “Limit what you eat during the holidays.” Sounds better, right?

Observe what happens if you follow this friendly tip you might just get people congruent and happy to give you what you ask for.

Learn more concepts in NLP by registering in our next NLP Practitioner Training. Visit the Events page of this website.

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By popular demand we have turned many of our multi-day workshops into multi-week online courses with a live day to kick them off. Learn more at https://businessgrowth.mykajabi.com/masteryoursales

Most people in my community may be surprised to know that I am not a huge fan of “positive thinking. Before you get too carried away, let me tell you how I think about this and where it takes me. If I have a “positive thinking mindset”, I might say something along the lines of … “I really want to be well and I’m really healthy.” This is great IF I am healthy and well, on the other hand if someone suffering with some kind of major disease that has lots of physiological symptoms says that, it might be bring on some conflicts at the unconscious level.

#TuesdayTips

I believe that when you are ‘thinking positively” or doing affirmations about something you don’t really believe, you set yourself up for a lot of fake realization and or disappointments. Basically, thinking positively has no value when the “itty-bitty-shitty committee” is sitting on your shoulder and saying things like… “Well, that’s really not very true!” especially if the person is faced with this symptomology on a daily basis.

This thinking was sparked by a conversation with a prospect when we sat down to have a chat about some of the challenges he had been experiencing in his life.

There happened to be a glass of water on the table. He said to me, “You know, I am a glass half-full kind of person and I’ve been reading a book about positive affirmations and positive thinking which frames the idea of the glass being half full rather than half empty.”

I was thinking about what he said and came to a really, really interesting realization. At that moment I replied, “It doesn’t really matter whether the glass is half full or half empty because in reality sometimes the glass IS half empty.” That started me thinking about the notion of half full and half empty and whether it is valid?

Suddenly I realised it doesn’t really matter whether the glass is half full or half empty. The important this is what you do with the information.” Maybe you’ve received some news that you’re not excited about that you have to swallow. Perhaps, you’ve experienced a sense of loss, and maybe there is NO positive re-frame for you as you process the grief of losing someone who was very special to you.

If you find that the glass IS half empty, the most important thing to consider is what are you telling yourself about the fact that it is half empty? And what is your ability to the respond to the fact that some of those circumstances are beyond your control?

So, the question is not necessarily whether the glass is half full or half empty. It’s actually a question of whether or not you can face the fact that it is empty.
What actions will you take today or tomorrow that will make a difference in terms of how you deal with the fact that it’s half empty?

Here’s my 3 tips for approaching a half empty glass:-

Ask myself how do I want it? This changes my state of mind to moving toward a good outcome and in the absence of focusing on the problem I may see a solution I didn’t see before.
What can I learn from the situation that will assist me or others in the future? Commit these ideas to paper.
Write it down without attempting to make sense of it. (Free associated writing) Carl Jung believed that when our unconscious mind communicated or made conscious a problem that it would cease to exist. In doing free associated writing you can sometimes make realisations you wouldn’t have by analysing/just thinking about the problem.

Finally, in order to have a new glass with new content, sometimes you have to tip it upside-down, wash it out and fill it up again with some new, fresh, clean water.

Be well and Be Empowered!

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By popular demand we have turned many of our multi-day workshops into multi-week online courses with a live day to kick them off. Learn more at https://businessgrowth.mykajabi.com/masteryoursales

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